Stay Tuned for BIG NEWS!
Posted by admin under A Smile and a Story® on
Most of you are probably well aware that it’s the Blizzard® Treat’s 25th birthday this year, and we’ve got some BIG stuff planned! Below are a couple of photos of the biggest news since the launch of the Blizzard Flavor Treat 25 years ago. I know that it’s impossible to tell exactly what this is but, well, that’s the point. This is just a little teaser for all of our blog readers and fans of Dairy Queen treats. The good news? You will find out next week what these pictures have to do with our really BIG NEWS!!!

(So sorry to tease and make you wait, but answers will come in the next several weeks–we promise!)

Comments
What a tease! I can’t wait to find out what the big surprise is
I don’t know why DQ doesn’t make a cake with “cake” in it the way ColdStone does, or at least have it as an option. So many people I know would feel it would be a big improvement. Has DQ ever considered doing this?
Charles, Thanks for your comment! Actually, the initial cakes offered at DQ stores and restaurants did have actual “cake” in them. I hear that you and others you know would prefer cakes that way, and the change to ice cream cakes and Blizzard cakes offered the way they are now at DQ stores and restaurants was the result of much consumer testing. I know that our product development team is always evaluating our products in light of consumer preferences. One never knows what will happen in the future. With that said, I know of no current plans to change the ice cream cakes offered at DQ stores and restaurants.
Will there ever be any DQ’s in Rochester, NY? Would LOVE at least one store!
Why didn’t you put the price of the first Blizzards?
I knw what it is!
I saw what this is when I was at DQ over the weekend….hope I can see it in person!
Dear DQ,
Please ttell me when we can expect the new Rochester, NY DQ Grill to finally open it’s doors? We are greatly anticipating that very day !!!
The new one in Henrietta is a great start. Please consider Park Avenue, in the City, WEbster & Victor in the highly prosperous eastside, southeast suburbs, as well.
Hello. At this time, it is scheduled to open mid – late July.