Author Archive

One Colossal Cake

18 Nov, 2009

Posted by : BRS

To celebrate Canada Day on July 1, employees at the DQ® Canada corporate office came up with a huge idea—to build the nation’s largest cake. The massive soft-serve cake weighed in at 1,540 pounds and was made of 120 gallons of vanilla and chocolate soft serve, 264 pounds of chocolate crunch, 20 gallons of cold [...]

(15) Comment Categories : Around the World, Creating Smiles and Stories, DQ People, Events, Fun Stuff, In the Community, Products

Conan O’Brien Makes Late Afternoon Appearance at DQ®

11 Nov, 2009

Posted by : BRS

It was around 6:30 on a typical spring Sunday evening in Edwardsville, Ill., when who should waltz into the local Dairy Queen® restaurant but late-night funnyman Conan O’Brien. According to DQ® employees who were working at the time, the variety show host was wearing a blue shirt, tie and suit jacket, and was with four [...]

(2) Comment Categories : Creating Smiles and Stories, DQ People, DQ in the News, Fun Stuff, In the Community

DQ® Panama Turns 50

5 Nov, 2009

Posted by : BRS

Everyone in the United States knows that the Dairy Queen® system has been around forever… or at least for about the last 70 years. But what many people might not know is that the Dairy Queen brand exists in other countries besides the United States and Canada—19 other foreign countries to be exact! There are [...]

(3) Comment Categories : Around the World, Creating Smiles and Stories, DQ People, DQ in the News, Events, Fun Stuff

DQ® Cake: One of the Easiest Decisions We Made… Really!

21 Oct, 2009

Posted by : BRS

Amid the thousands (or so it seemed) decisions my husband and I had to make over the past year in planning our recent wedding, the cake was something I hadn’t thought too much about. I was too busy picking out a dress and booking the photographer, florist, reception site, etc. Sure, the cake is important, [...]

(12) Comment Categories : Creating Smiles and Stories, DQ People, Fun Stuff, Products

Catering to the Customers

14 Oct, 2009

Posted by : BRS

With more than 5,600 Dairy Queen® locations in the world, there are bound to be some unique and interesting stories that go with them. For instance, there is a six-ton NASA space capsule sitting in front of a Franklin, Pa., DQ® restaurant; Bill Gates used a Kirkland, Wash., DQ restaurant for a mock business meeting [...]

(4) Comment Categories : DQ People, In the Community

The Philippines Celebrate a DQ® Milestone

30 Sep, 2009

Posted by : BRS

Last summer, the Dairy Queen® brand reached a huge landmark when the 500th international DQ® location outside of the United States and Canada opened in Manila, Philippines. That’s right—there are DQ stores in the Philippines! In fact, the Philippines is home to 20 DQ locations on last count, and there are currently DQ locations in [...]

(4) Comment Categories : Around the World, Creating Smiles and Stories, Fun Stuff

Become a Sweet Dealer with New Online Game

13 May, 2009

Posted by : BRS

By now, faithful readers, you should be well aware that the Dairy Queen® system launched its first-ever permanent value menu, Sweet Deals, this past winter. Customers in the United States can mix and match nine menu items, choosing two items for $3, three for $4 and four for $5. There are more than 20,000 combinations [...]

(5) Comment Categories : Advertising, DQ General, DQ in the News, Fun Stuff, Products, Promotions

My 30 Seconds of Fame

8 May, 2009

Posted by : BRS

This past weekend, I had the opportunity to attend the hottest event in Omaha, Neb.—the Berkshire Hathaway Shareholders annual meeting. Depending on who you are, you may think one of two things: You might be very jealous of me, or you might think that I drew the short straw at the Dairy Queen® office. But [...]

(5) Comment Categories : DQ General, DQ People, DQ in the News, Events, Fun Stuff

A Smile and a Story Worth Retelling

25 Mar, 2009

Posted by : BRS

Whenever I tell anyone that I work for the Dairy Queen® system, most people immediately want to discuss one of two things, if not both. The first question I am usually asked is whether I get free ice cream whenever I want. Although that would be nice, the answer is “no.” Secondly, they usually share [...]

(2) Comment Categories : Creating Smiles and Stories
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