I am beyond excited about the new Mini Blizzard® Treat, which will be available at DQ® restaurants across the country starting this month. I am mostly excited because this size will provide the justification I need to visit my local DQ store more often.
I am the type of quick-service restaurant (QSR) visitor who makes a point to order a salad or other healthier menu item primarily so I can treat myself with a DQ dessert item. The problem was that a small Blizzard Treat was more than I wanted, both in terms of quantity and calories. The Mini Blizzard Treat is the perfect amount for me, and I don’t have to feel guilty about eating it.
There were times I used to purchase a small Blizzard Treat and try to only eat half of it. But it was so good, I would finish it before I realized what I was doing. Now, I can get that same satisfaction with the Mini Blizzard Treat. I am thrilled.
I also think I will enjoy the variety of flavors offered now because of the Mini size. If I was going to splurge on a Blizzard Treat once in awhile, I would often get my favorite flavor, mostly because it was a special, occasional treat. With the Mini size, I will visit my local DQ store more often for treats and try additional flavors on some of those visits.
There are many reasons to love the new Mini Blizzard Treat, and I’m sure I’ll figure out many more. For now, I will appreciate the fact that I can enjoy them more often, with less guilt. Yum!