Dairy Queen Blog

In honor of St. Patrick’s Day, I want to call out a Blizzard^® Treat-loving regular. He’s a leprechaun. Named Steve. He’s not showy like most leprechauns—no glittering green suits or top hats for Steve—but if you saw him after he’d ordered the Mint OREO^® Blizzard Treat, made with OREO^® cookie pieces crumbled and tumbled with cool mint and creamy vanilla soft serve, you’d probably think he’s a rainbow chaser. Maybe it’s the way he announces that he just found his pot of gold, or maybe it’s the thick Irish accent that suddenly appears when he sings, “My name is Steve, I’m a leprechaun,” to the tune of U2’s “Beautiful Day” as he jigs around the store. But who am I to judge? Sometimes, after eating a Blizzard Treat, I do moonwalking laps around DQ^®, shakin’ it out with a set of invisible maracas. Steve and I just shared our post-treat ritual. Now it’s your turn. What do you do after eating a Blizzard Treat?

Spring is in the air. It’s been scientifically proven by the DQ ® spoon-in-the-air test. “How does it work?” you ask. Excellent question. Take a DQ spoon and lift it to the sky. Now get a generous scoop of breeze and dig in. I’ll join you. Hmm… I’m picking up OREO® cookie pieces … crumbled and tumbled with cool mint … and creamy … vanilla soft serve. It tastes an awful lot like the March Blizzard® of the Month: the Mint OREO® Blizzard Treat! And as if that’s not enough to put a spring in your swagger, at participating DQ locations, all Blizzard Treats through March 25 in Canada, and March 31 in the U.S., are buy one Blizzard Treat at regular price and get a second of equal or smaller size for just 99 cents. Now is not the time to be shy. Go grab yourself a friend and some spoons, and get a taste for spring!

In the bustle of 2012, I almost forgot about Feb 29—an extra day just for you. Also known as a once every four years gift wrapped in a month, rolled in a year, golden ticket to the chill train where the seats are made from hammocks and the soundtrack is coming from a conch shell attached to your ear. You climb aboard and feel those sailor knots in your shoulders melt away. There’s only one thing our day-cation is missing. We pull in at destination DQ^® and order a train load of Hawaiian Blizzard^®Treats. Mmmm. Ahhh. Tastes like the look of you dozing on your own private white sand beach. A message in the sky welcomes you to tropical bonus day. I’m off to a poolside meeting with a deck chair. I have a feeling this one’s going to go overtime. How are you going to spend your bonus?

I’m seein’ stars. Pop! Pop! Flash! I step into the limelight. “Good evening, members of the press. I’m the Blizz Prez and this is my plus one, Str—” Woah. That was one DQ^®-licious daydream. I swear I was just on my to the Academy Awards when it hit me—I forgot my plus one. I did a 180, rolled onto the DQ red carpet and strode up to counter. So many cool contenders. So many winning options. Customers gasped in anticipation. I chose the Blizzard^® Treat guaranteed to rock taste buds cold and announced, “And the winner is… the one… the only… Strawberry CheeseQuake^®!” My Blizzard Treat stepped out onto the DQ stage, signed an autograph and posed with a red spoon for adoring fans. I’m going to go make my dream into a dream come true. Excuse me. I need to get prepped. The Prez needs to look sharp for the red carpet. See you at the after party.

It’s Valentine’s Day. I know, you’ve been super busy and you need some last-minute ideas. I’ve got your back. Forget the box of chocolates––too predictable. What you need to do is stop by a DQ^® and order a Blizzard^® Treat with two spoons… or, if you prefer, two Blizzard Treats and one spoon. Hmm… maybe you should each get your own Blizzard Treat and your own spoon. Yeah, it’s probably best to avoid confrontation on a day like today. After that… well, I can’t do everything for you, but I hear roller-skating’s nice.

There’s a reason February’s sticking around an extra day this year. Scratch that––two reasons. Travel with me, if you will, to a land called “America,” where creamy vanilla soft serve is lovingly blended with sweet cherries and choco chunks, a land where “love” is more than just a word found in a greeting card. It’s also a word found within the name of their February Blizzard^® of the Month: the Choco Cherry Love Blizzard Treat!

Then we travel north, where double fudge brownie batter and real fudge brownie pieces blend harmoniously with creamy vanilla soft serve. It’s a land called “Canada,” a land filled with 29 days of equal opportunity for all to taste the Brownie Batter Blizzard Treat!

It was summer. I was gardening. It was hot. I took a sip of soda and felt something sharp on my lip. Thinking I had cut myself on the soda can somehow, I quickly pulled it away to discover I still felt the sting… of a bee… attached to my lower lip. I shooed it off and in a matter of minutes my kisser grew twice its size. My appearance didn’t dissuade me from heading to the mall, however, in order to nurse my wound with an OREO Blizzard^® Treat. And I survived. Oh yeah, did I mention that I also managed to fall off a roof that day as well? Survived that too. Landed on my feet. NBD. But maybe you can top it. What’s your freaky Friday story?

Winter builds character––at least that’s what I’ve heard. This winter, however, has been unseasonably mild in my neck of the woods (just a figure of speech—I don’t, um, actually live in the woods). So naturally, I’m a little torn. On the one hand, I’m missing out on the opportunity to somehow become a better person by shoveling snow and scraping ice, but on the other, my commute to the local DQ Grill & Chill^® has been that much shorter. Come to think of it, there’s plenty of shoveling and scraping involved when I’m finishing off a Blizzard^® Treat. Okay, I’m sold. Best of both worlds it is!

It’s the third day of a new year and things are already looking up. I’m seeing things I’ve never seen before. Like, you ever notice how much a strawberry looks like a heart? Must be that they’re grown to be loved. And what better way to demonstrate that love than by blending them together with real chunks of rich cheesecake and creamy vanilla soft serve: the Strawberry CheeseQuake^® Blizzard Treat! Nostalgia is a thing of the past. I’m completely prepared to live in the moment… all 31 days of it.