Posted by The Web Master under Eats & Treats on September 24th, 2009
What exactly is the “Taste of DQ®”?
Well, every year we share our marketing and operations plans with 500-600 of our leading Dairy Queen® system store operators at our annual Leadership Summit. The highlight of every Leadership Summit is “Taste of DQ,” where the group gets to preview and taste the next year’s new products, like new Blizzard flavors, new food items and beverages.
Here’s some quick highlights of this summer’s event:
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Posted by The Web Master under Eats & Treats on September 3rd, 2009
OK, so we all have our #1 all-time favorite Blizzard flavor – our “go to” flavor that never fails to make everything right in the world! Well, imagine my excitement when I heard that the September Blizzard of the Month is literally combining the #1 all-time favorite Blizzard (the OREO Blizzard) with my #1 all-time favorite Blizzard (the Cookie Dough Blizzard)!!??
Yep, it’s true. For just the month of September, we have a new Blizzard treat flavor which combines two world-wide favorite Blizzard flavors – the OREO® Blizzard and the Cookie Dough Blizzard into one totally awesome Blizzard called the OREO Cookie Jar Blizzard!
And since this is truly a “two-of-a-kind” Blizzard flavor, we just had to do something special to celebrate all the goodness blended into one Blizzard cup. For the first time ever, we have literally brought to life the special ingredients found in the OREO Cookie Jar Blizzard! Visit blizzardfanclub.com and meet “The Goodies” – the adorable 3-D animated characters of the OREO cookie pieces, Cookie Dough, Fudge, and DQ’s iconic Soft Serve found in the OREO Cookie Jar Blizzard. You can interact with these adorable characters by having them send sweet messages to your friends and family through customized e-cards. Go ahead and share the “Goodyness” with everyone!
And finally, to make this month even “Goody-er” – we have a special offer to customers who join the Blizzard Fan Club in September. Anyone who joins the Blizzard Fan Club from September 1 – September 30 will not only receive the Blizzard Fan Club Welcome “buy-one-get-one-free” coupon, but will also receive a $1 off coupon for the OREO Cookie Jar Blizzard. Current fan club members will receive the $1 off coupon in their Sept. 1st Blizzard Fan Club email blast.
