Posted by : Michael Keller
Michael Keller, Chief Brand Officer, shares his thoughts and unique insight on consumer loyalty with a brand!
CBO Corner Audio Blog:
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Posted by : Michael Keller
Michael Keller, Chief Brand Officer, shares his thoughts and unique insight on how a brand’s story matters!
CBO Corner Audio Blog:
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Thank You for a Great Year!
29 Dec, 2009
Posted by : The Web Master
To all Dairy Queen® fans who follow, read or “fan” us through social media, a big “thank you” for engaging in a brand that you are passionate about!
All I Want For Christmas
22 Dec, 2009
Posted by : PR Wonk
Tonight as I put my two boys to bed, they asked me “Dad, what was your favorite present you ever got at Christmas?” After thinking for a second or two, I smiled and told them…
Getting Schooled By Your Core Customers
3 Dec, 2009
Posted by : Michael Keller
Michael Keller, Chief Brand Officer, shares his thoughts and unique insight on what the DQ® system can learn from his experience of being on the board at his children’s school and speaking at University of St. Thomas in St. Paul, MN.
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The End of an Era
3 Nov, 2009
Posted by : PR Wonk
As the saying goes, all good things have to come to an end. Although I understand that my world around me is constantly changing and evolving, it doesn’t mean that it is always easy to accept.
Growing up in Mountain Lake, a small farming community in southwest Minnesota, life was pretty consistent from year to year. [...]
From U2 to DQ® – experiential and digital branding
27 Oct, 2009
Posted by : Michael Keller
Michael Keller, Chief Brand Officer, shares his thoughts and unique insight on what DQ® can learn from U2!
CBO Corner Audio Blog:
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Dairy Queen markets to B-to-B and B-to-C
17 Sep, 2009
Posted by : Michael Keller
Michael Keller, Chief Brand Officer, shares his thoughts and unique insight regarding marketing to both consumers and the DQ® franchise owners.
CBO Corner Audio Blog:
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Posted by : Michael Keller
Michael Keller, Chief Brand Officer, shares his thoughts and unique insight regarding his trip to Madison, South Dakota, for Miracle Treat Day on Aug. 13.
CBO Corner Audio Blog:
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Posted by : Michael Keller
Michael Keller, Chief Brand Officer, shares his thoughts and unique insight regarding Miracle Treat Day on August 13th and Children’s Miracle Network.
CBO Corner Audio Blog:
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