Posted by : BRS

By now, faithful readers, you should be well aware that the Dairy Queen® system launched its first-ever permanent value menu, Sweet Deals, this past winter. Customers in the United States can mix and match nine menu items, choosing two items for $3, three for $4 and four for $5. There are more than 20,000 combinations [...]

Posted by : The Web Master

Mobile Marketer is featuring an article on the Dairy Queen mobile ad campaign in support of our new Sweet Deals menu platform:
Mobile Marketer Article – Dairy Queen mobile ads see 22 percent CTR
A recent Dairy Queen mobile ad campaign saw a click-through-rate of more than 22 percent, proving once again the effectiveness of the mobile channel [...]

Posted by : Michael Keller

Check out the first-ever audio blog from our Chief Brand Officer, Michael Keller! Michael shares his thoughts about the DQ® Blog, DQ Brand, our customers and our new Sweet Deals Value Menu.
CBO Corner Audio Blog:

Podcast: Play in new window

Posted by : Carolyn K

Dairy Queen Sweet Deals